Small-Acorns-Fund-header | Studio Smile

The Small Acorns Fund

Fund brand identity

The National Brain Appeal is the charity dedicated to raising funds for The National Hospital for Neurology and Neurosurgery in London. The launch of The Small Acorns Fund gives front-line hospital staff the chance to apply for funding to fast-track small scale projects that could have a big impact and benefit to patients. This simple logo represents the programme by using a shift of perspective to illustrate the metaphor to which Small Acorns alludes.

What we did

Brand identity

Creative direction

Print design

Share this project

The Small Acorns Fund_2 | Studio Smile

Great oaks grow from small acorns

Since The Small Acorns Fund was launched in 2013, The National Brain Appeal has awarded more than £200,000 for 70 projects. Funded projects range between £500 to £5,000 and each year one exceptional grant of £10,000 are also considered.

PyjamaPartyVisuals | Studio Smile
Small_acorns_brand collateral-06 | Studio Smile
Small_acorns_brand collateral-10 | Studio Smile
The Small Acorns Fund_1 | Studio Smile
DSC_0972-edit cropped | Studio Smile
Small_acorns_brand collateral-09 | Studio Smile
PyjamaPartyVisuals2 | Studio Smile