The Small Acorns Fund
Fund brand identity
The National Brain Appeal is the charity dedicated to raising funds for The National Hospital for Neurology and Neurosurgery in London. The launch of The Small Acorns Fund gives front-line hospital staff the chance to apply for funding to fast-track small scale projects that could have a big impact and benefit to patients. This simple logo represents the programme by using a shift of perspective to illustrate the metaphor to which Small Acorns alludes.
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Great oaks grow from small acorns
Since The Small Acorns Fund was launched in 2013, The National Brain Appeal has awarded more than £200,000 for 70 projects. Funded projects range between £500 to £5,000 and each year one exceptional grant of £10,000 are also considered.
